Google released an informational video on how they rank small businesses in Google Places. When a customer is looking for a business in your city, the search engine returns the best results based on relevance, prominence and distance.
The video also explains information on its new products, Google Hotpot, Tags and Boost. These are 3 great tools to boost your businesses performance on the web.
Small businesses should take advantage of all of these services to get more out of their online presence. After your familiar with how your business is listed on the web, take the time to verify your business. Add photos, choose the right categories and enter your business descriptions to find new customers. To further optimize your Places account you should find local business keywords to optimize your search engine results.
If you have any questions, please leave a comment below.
